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Put your business where your customers are searching
What's included with a Prominence advert on Yell online...
Prominence with Yell online
Sponsored, Mediumweight and Heavyweight Prominence options mean you can pick the Prominence that suits your budget and business needs.
A brand you can trust
Yell online is the UK’s leading online business directory[1] - from a brand that you can trust.
Local business search engine
With people visiting Yell online 10.5 million times a month on average[2], and the Yell Mobile App being used 1.4 million times a month[3], Yell online is the UK's local business search engine.
79% of UK adults use the internet [4]
A Prominence advert on Yell online puts your business where your customers are searching. With 79% of UK adults using the internet, [4] many of your customers are searching for businesses like yours online. Prominence on the Yell website is an easy way to make sure they find you. Promote your business on the internet and create a powerful web presence with Yell's local search marketing service. It's local business advertising made simple.
Better leads through better targeting
Yell online's newly enhanced search function means you can now buy more focused search terms and geographic areas. You can now target your customers even more accurately and help ensure your business appears even more prominently in the search results.
Performance monitoring
Our transparent performance tracking means you can see exactly where your calls and click-throughs are coming from. You can fine-tune your online activity for maximum response and optimum value for money based on this insight.
Constantly improving
We're always improving Yell online to make sure your customers find you even faster. This year we've changed the way our search function works. Searches by location and business type are now even more likely to pick you out. You can now buy more focussed search terms and geographic areas, to target your customers more accurately and help ensure your business appears more prominently. Our new and flexible rates mean you’re sure to find a cost-effective option to suit your budget.
Prominence pays
The first page of a search results page can increase your chance of being found. This is how Google and Yell online work. A paid advertisement can ensure you appear higher up the search results. The closer you are to the top, the more likely you are to be found. Yell offers top-of-the-page Sponsored Prominence, Heavyweight and Mediumweight Prominence options.
9 calls a month [5]
On average, an advertiser with Yell Online gets 9 calls a month [5].
Content is king
Good content can increase your chance of being found and being chosen. A Prominence campaign gives you the space you need to communicate all the information about your business that your customers will be searching for. A basic description of who and where you are helps you get found. Pictures, videos and reviews help you get chosen. You can easily update or add information to your advert, whenever you want. This is important, as search engines rank you higher when they find new information. Your Prominence campaign includes a set of Profile Pages, giving you more space to display detailed information about your company.
